Tag Archives: facebook

Facebook Home to pave the way to new mobile ecosystems?

18 Apr

Facebook Home was announced a few weeks ago and it has caused a stir within the online community, with a lot of mixed views on the idea. Whether it will be a success remains to be seen, but it shows clues to the eventual fate of our mobile operating systems.

When smart phones first launched (using the original iPhone as an example) the Application Store did not exist, we had several built in applications that without a jailbroken device we were forced to stick with. It wasn’t until a year later when the app store was launched, that we began to see the development of 3rd party applications that are now available in their hundreds of thousands (775,000 as of Jan 2013).

In recent years we have began to see some of these 3rd party applications being deeply implemented into the operating systems, on iOS it began with twitter, then Facebook joined the ranks. While not a complete integration it allowed you to tweet and post straight from the operating system, removing the need to open the application. This move in my personal opinion is good, it increases the compatibility between the operating system and 3rd party applications, but I still tend to open the app myself to make posts.

Facebook Home takes this a step further, instead of taking an operating system and building an application into it, Facebook have taken an application and built an operating system around it. Keeping Facebook as the primary focus of the OS.

By doing this, Facebook can control what a user primarily sees on the device, and push relevant content their way (they can also push advertisements if they please). This is great for people who’s lives primarily revolve around Facebook, but these days that is a decreasing amount of people. For people who don’t want their phone covered in Facebook related content, or who just want to be away from social media, Facebook Home wont be a welcome addition.

Following the announcement of Facebook there have been rumors that Facebook and Apple are in deep talks to bring this kind of integration to iPhones. The iOS operating system has not had a major update in some time, it’s signature application based layout has stuck with it since the beginning, and it is starting to get a bit stale, maybe we will see something new and fresh come WWDC this summer?

What is all this moving towards? I cannot see application driven devices being around for much longer, it’s only a matter of time before all the major applications will be built into the OS from factory install, eventually make installing applications completely redundant (or at least purging all those crap applications that are clogging up the app store). Having a deeply integrated system is better in terms of reliability, it cuts out the need for a third party so compatibility issues aren’t as much of an issue, but it might give too much power to mobile phone manufacturers. We all know that Apple are already power hungry, to remove third parties from the OS would be a dream come true for them.

Take a watch of the video below, if something like this was to be successful, deep integration of these applications into devices will be needed.


- DC